Guinness Blonde - American Lager

Weird. That's the first thing that came to mind when I saw this on the shelf today. Granted, Guinness couldn't live forever as a one-hit wonder; they've done alright with the black lager, even if it did scare off the ignorant who "don't like dark beer" (because "dark" is a flavor....right?) and the Harvest Red from last year. But really, what's the point of a Guinness lager? That being said, not a bad beer. It's in the Vienna style (think Sam Adams Boston Lager, Yuegling or Modelo) so it's not very hoppy, but smooth and a little sweet. Really, nothing special here though. Marketing...branding...